Lana Kurilova Rich

Tax Law — 2026

Type

Logo, Brand, and Website Design and Development

Industry

Tax Law

Year

2026

Lana Kurilova Rich is a tax law practice specializing in debt representation. The project centered on refreshing the firm's logo — originally a stacked law book mark — into a cleaner, minimal form featuring two standing books in the brand's signature red and teal. The simplified mark then informed the visual direction of a redesigned website built to reflect the professionalism expected in tax law.

Lana Kurilova Rich — website design desktop view by Green Lake Digital

Lana Kurilova Rich — mobile website design by Green Lake Digital

Typography

Typefaces

Magallanes Black

Wordmark Primary

Poster Gothic ATF Heavy

Wordmark Secondary

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm

Color Palette

Brand Colors

Black

#000000

D. Maroon

#49060A

Maroon

#840B13

Crimson

#A10D17

Red

#DB121F

D. Teal

#042427

Teal

#0D5C64

Ocean

#1592A0

Cyan

#1CC6D9

White

#FFFFFF

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Challenge

TheProblem

An attorney with more than twenty years of experience in federal tax debt representation whose online presence did not reflect the caliber of her practice. The logo had served the firm well but looked dated next to newer competitors. The website needed to project the kind of credibility and authority that clients expect from someone handling six-figure IRS disputes — and it was not getting there.

Approach

StrategicDirection

The original color palette was kept intact to maintain brand continuity. Typography, layout, and spacing decisions for the website were derived directly from the logo's refined proportions and tone.

Implementation

HowItWasBuilt

The updated logo and brand assets were carried through a website built on Next.js with App Router, TypeScript, Tailwind CSS, and an SSG-first architecture. Attention was given to professional presentation, consultation-driven user flows, and mobile usability. The minimal aesthetic established by the logo refresh unified the site's visual identity.

Scope of Work

Logo refresh

Brand identity refinement

Website design and development

Consultation conversion design

Mobile rendering optimization

Results

Modernized brand mark

Cohesive visual identity system

Professional website presentation

Improved consultation-oriented user flow

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