Video Production
Moving Pictures
Video production for legal marketing, construction showcases, and recruiting campaigns. Each project is built around a specific strategic objective — not a template.
I produce video for businesses that need more than a sizzle reel. Every project starts with a strategic question — what should this video accomplish, who needs to see it, and where will it live? The production follows the answer, not the other way around.
The work shown here spans social media campaigns for law firms, construction walkthrough videos for project galleries, and recruiting content designed to attract talent in competitive remote markets. Each video was produced to serve a specific business objective — market positioning, trust-building, or talent acquisition.
SIJS Social Campaign
Crescent Law, PLLC
A targeted social media video campaign designed to establish Crescent Law as the leading resource for Special Immigrant Juvenile Status cases in the Pacific Northwest. The video ran on Facebook and Instagram to reach families, guardians, and referring attorneys navigating SIJS eligibility for minors.
Market analysis identified SIJS as an underserved niche across Washington and Oregon — most immigration firms list it as a footnote rather than a dedicated practice area. This campaign positioned Crescent Law as the firm that leads with SIJS expertise, and it worked. The firm now receives SIJS referrals from attorneys as far as California.
Rettig Suite
Thornberg Construction
A walkthrough video showcasing a custom mother-in-law suite built by Thornberg Construction in Woodinville. The project converted an underused space into a fully independent living area — private entrance, full kitchen, spa-inspired bathroom, and covered patio — designed for multi-generational living on the Greater Seattle Eastside.
ADU and mother-in-law suite construction is one of the highest-intent searches in residential remodeling. This video gives prospective clients a real sense of finish quality, spatial design, and livability that photography alone cannot communicate. It lives on the project gallery page and serves as a trust asset for consultations.
Hustle Recruiting
AccuQuote
Version 2
A two-part recruiting video campaign produced for AccuQuote to attract virtual agents across the country. The videos communicate the energy and flexibility of remote insurance sales — targeting candidates who value autonomy, performance-driven compensation, and the ability to work from anywhere.
Recruiting in a competitive remote-work market requires more than a job listing. These videos were designed to sell the opportunity with the same conviction used to sell the product — fast-paced, direct, and built around the lifestyle that top-performing virtual agents are looking for.
Process
Every video engagement begins the same way the design and web work does — with a clear understanding of the business problem. A construction company needs to show finish quality and spatial design in a way that photographs cannot. A law firm needs to establish authority in a niche practice area before prospects ever pick up the phone. A recruiting campaign needs to sell the opportunity with the same energy used to sell the product.
I handle concept development, production, and post-production. For businesses that already have a brand identity built by Green Lake Digital, the video work extends the existing design language — same typography, same color system, same editorial voice. For new clients, the video often becomes the starting point for a broader brand conversation.
If you have a project that would benefit from video — whether it is a single campaign or an ongoing content strategy — start a conversation about what you are trying to accomplish.
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